Week 19: Sell and Promote

This is the week when you really begin to tell the outside world about your business.

This may involve sending press releases to your local media, designing leaflets, planning publiscity stunts - or, if you are a B2B, starting to approach actual customers to let them know about your plans and get advance orders.

Plan your weekly cash flow

As mentioned a couple of weeks ago, managing your cash flow (the movement of money in and out of your business) so that you don't run out of cash is absolutely vital. Planning your cash flow doesn't end with your business plan, you need to do it on a weekly basis.

very soon, you'll find a Weekly Cashflow template attached here. Watch this space. | This is the week when you really begin to tell the outside world about your business.

This may involve sending press releases to your local media, designing leaflets, planning publiscity stunts - or, if you are a B2B, starting to approach actual customers to let them know about your plans and get advance orders.

Plan your weekly cash flow

As mentioned a couple of weeks ago, managing your cash flow (the movement of money in and out of your business) so that you don't run out of cash is absolutely vital. Planning your cash flow doesn't end with your business plan, you need to do it on a weekly basis.

very soon, you'll find a Weekly Cashflow template attached here. Watch this space.